Fly Fishers International (FFI) revealed today the hiring of a brand-new Communications Director, Blake Parsons of Nashville, TN.
Parsons will supervise the advancement and execution of an extensive interactions and marketing method and will work carefully with FFI President and CEO Patrick Berry to broaden FFI’s footprint throughout the fly fishing sector.
This brand-new position for FFI marks a restored dedication to broadening FFI’s reach to the more comprehensive fly fishing neighborhood to grow FFI’s subscription, broaden market collaborations, and boost financial backing for FFI’s amazing brand-new ventures.
” We are thrilled to bring such a skilled specialist on board at this essential minute in FFI’s history,” stated Berry.
” This brand-new function will be a game-changer for FFI.”
Berry continued, “Blake has the competence required to increase direct exposure and assistance for many of FFI’s tasks and efforts including our quickly growing FFI Women Link neighborhood, the advancement of a youth fly fishing program, the growth of the FFI Knowing Center with impressive brand-new material, promo of the 2022 Virtual Exposition in November, therefore a lot more.”
Parsons revealed enjoyment over the chance, specifying, “I’m exceptionally excited to sign up with FFI and assist support the objective to improve fly fishing chances for all fish in all waters. As fly fishing has actually grown in both involvement and location, FFI is distinctively placed to engage both skilled and start fly fishers with FFI’s dedication to preservation, education, and neighborhood.” Parsons included, “This is an interesting time in FFI’s history, and I’m all set to strike the ground running.”
Parsons has more than 15 years of experience in interactions and marketing, has actually been a veteran member of FFI, and has experience dealing with a few of FFI’s tactical partners consisting of Trout Unlimited and Task Recovery Waters Fly Fishing. Parsons will begin in his brand-new function at FFI on May 3rd.
